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4621 N Ravenswood Ave.
Chicago, IL 60640
United States



NogginLabs was founded on the notion that custom e-learning design and development is the ultimate horizontal industry. Time and again, each new project, client, and industry proves it. The biggest advantage of the e-learning horizontal is cross-pollinating ideas from two wildly different domains. A restaurant service simulation for iPad may influence a high-fashion online retail challenge. E-learning for financial advisors in a bank could inspire a mobile outreach program for cancer survivors. This variety also keeps the creative folks at NogginLabs fresh. Fresh learning ideas and designs come from a set of constantly changing constraints.

What does culture have to do with custom e-learning?


What does culture have to do with custom e-learning?

Traci Knudson

It's no secret that the NogginLabs employee culture is a critical part of our successful long-term client relationships. We recognize that doing everything we can to keep our clients happy simply isn't realistic if our employees don't feel happy and fulfilled at work. I could list out all sorts of cool and fun things about working for NogginLabs, but the truth is that a strong culture is in the intangibles: the camaraderie, the high fives and beers over a job well done, and the willingness to pitch in and do what it takes so we can all succeed.

Believe it or not, good training experiences can be a critical part of building any kind of employee culture. We've had many clients over the years who've asked us to build something that gets people excited about taking training. One client wanted to put learning on the back burner in favor of a social game that would encourage learners to voluntarily participate and compete with one another (but don't worry: sacrificing learning is not a requirement for engagement).  

I could keep going on about culture, but I want to send you over to visit our friends at , or "Yelp for entrepreneurs" as Forbes calls them. We were excited to be featured on MeetAdvisors' blog this week, talking about culture and how custom e-learning can contribute to building that internal sense of we're-all-in-this-together-ness. 

After you've checked out their blog and gleaned a few lessons from the scores of cool businesses featured there, come back and find out how NogginLabs settled the age-old battle over cupcakes in the office. Because we all know that baked goods are an important part of culture, too.