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4621 N Ravenswood Ave.
Chicago, IL 60640
United States



NogginLabs was founded on the notion that custom e-learning design and development is the ultimate horizontal industry. Time and again, each new project, client, and industry proves it. The biggest advantage of the e-learning horizontal is cross-pollinating ideas from two wildly different domains. A restaurant service simulation for iPad may influence a high-fashion online retail challenge. E-learning for financial advisors in a bank could inspire a mobile outreach program for cancer survivors. This variety also keeps the creative folks at NogginLabs fresh. Fresh learning ideas and designs come from a set of constantly changing constraints.

The rise of e-learning and the importance of unified development


The rise of e-learning and the importance of unified development

Geoff Hyatt

With so many options in a rapidly expanding market, it’s essential that you choose a vendor that excels at every level. According to 2014 reports, 74% of companies use Learning Management Systems, and 77% of US companies offer online training to foster professional development. A survey of 400 learning and development professionals shows that 79% of them utilize e-learning to deliver training, usually as a stand-alone resource, finding it to be “an accessible and cost-effective option for training employees at the point of need.” NogginLabs has been the leader in custom e-learning development for almost twenty years. But how is it that we stay on top? 

We know that learner engagement is both an art and a science. Most of all, we understand that your needs are unique—and they demand a personalized approach. While so many others offer merely an automated delivery of information masquerading as “interactive,” NogginLabs creates instructional technology that feels vibrant and engaging. One way we achieve this is through our Four Pillars, all working in harmony to achieve organic unity.

Those Four Pillars are Creative Writing + Instructional Design + Graphic Design + Programming. We view each of these as equally important to the learner’s experience. They are developed in synchronicity with one another. Each contributes to, and is supported by, all the rest. If you want an effective learning experience, you need a thorough and unified development process.

Consider the systems of your body. There are 12 systems—and I’m quite sure you wouldn’t choose to go without any of them. They all play a role that is both supportive and fundamental to the life of a larger composite organism—you. And just as we each have a skeleton and a nervous system uniquely suited to our body’s needs, an organization should have custom e-learning development specifically designed to meet its requirements.

At NogginLabs, we know that in the expanding crowd of vendors, you need a choice that stands about the rest. You’re not just getting a training product. You’re getting a fully integrated team working to give you an experience that delivers on every level. In what aspect of development do we go above and beyond? Every single one. For us, there’s no other way to do it.