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4621 N Ravenswood Ave.
Chicago, IL 60640
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CUSTOM E-LEARNING

NogginLabs was founded on the notion that custom e-learning design and development is the ultimate horizontal industry. Time and again, each new project, client, and industry proves it. The biggest advantage of the e-learning horizontal is cross-pollinating ideas from two wildly different domains. A restaurant service simulation for iPad may influence a high-fashion online retail challenge. E-learning for financial advisors in a bank could inspire a mobile outreach program for cancer survivors. This variety also keeps the creative folks at NogginLabs fresh. Fresh learning ideas and designs come from a set of constantly changing constraints.

The documentary film team behind our work

Labs-Blog

The documentary film team behind our work

Katie Markovich

In 2016, I had the good fortune of working with Little Cabin Films several times on client video shoots. Little Cabin is our resident videography team at NogginLabs, comprised of Nick Nummerdor and Andrew Morgan. Not only do these guys produce gorgeous footage and compelling stories, they’re also deeply good humans who always say please and thank you on set. They are utmost professionals, patient and generous filmmakers, and all-around top-notch guys. Let’s get to know them!

KM: How did you get into filmmaking? WAIT. Wait. No. How long have you guys known each other?  

NN: We’ve known each other since we were 14 so that’s, what, 18 years? Almost 20 years?

KM: And you guys just happened to like all the same stuff?

NN: We were actually really into skateboarding and wanted to record it. Andrew did a kick-flip.

Andrew nods his head, verifying the kick-flip claim. 

A typical day on set for Nick and Andrew

A typical day on set for Nick and Andrew

NN: Then we took broadcasting in high school and had a really great teacher. He exposed us to a lot of great art cinema.

AM: “Art cinema”—maybe find another word for that…

NN: The AFI Top 100 Movies list had just come out, and DVDs. Everything was suddenly easier to access.

KM: Were you guys obsessed with IMDB? Because I was. 

AM: Oh yeah, all of a sudden we could just click through every movie we liked and memorize who worked with who. 

NN: Like John Carpenter, and everyone who worked on all his movies. 

AM: Just learning about him really exposed us to auteuristic theory. 

KM: And then from there you probably came up with more movies you wanted to see.

NN:  I think our older siblings had a lot to do with that, actually. They were really into punk music, like the Misfits. And that led us to movies like Evil Dead.

AM: It all had such a DIY sensibility to it, and I think that really appealed to both of us.

KM: And from that, you started your own company and started working with NogginLabs! 

That’s not how our conversation actually segued, but for the purposes of time and word count, we’re going to pretend it did.

Shooting in Minnesota

Shooting in Minnesota

KM: How did you connect with NogginLabs?

NN: Through a corporate video job, we were given an innovation award. Part of that award was a free consultation with a business owner, and in our case, it happened to be Brian Knudson. 

AM: And Nick asked me to join a few years ago, 

At the time, in 2008, NogginLabs needed additional video help. Nick started freelancing for us. 

KM: How does educational filmmaking differ from documentary? How is it the same?

AM: With both, we’re learning how to navigate different personalities and get people to talk on camera. We want people to feel comfortable, and that takes some practice.

NN: We have to figure out a way to have pathos for all these people. Also with documentary filmmaking, you have to walk in and know your job. You’re your own client; you have the vision for the final product.

AM: And with educational filmmaking, we’re not the subject matter experts—that’s why you’re there. 

KM: Let’s not get away with ourselves here. 

We all laugh; I am a very good Content Producer to have on video shoots!

Nick and Andrew meeting Sir Stanley himself!

Nick and Andrew meeting Sir Stanley himself!

AM: The shoots we do with Noggin are so interesting, though, because we pick up so many skills we might not otherwise. So many things depend on client needs, and we have to adjust to make it perfect.

KM: It’s clear that making films is your passion. How have you continued moving forward, even when there were obstacles?

NN: I don’t know what else I would do if it weren’t this. 

AM: Agreed. To me, there’s never been another option. It also helps to have an amazing support system. 

Nick and Andrew proceed to shout out their wives for a while. It’s very sweet.

NN: Andrew and I have this shared experience, and we can help each other through anything. 

AM: It really helps knowing he’s been through what I’ve been through—it makes it easier for us to grow together as filmmakers and business owners. 

KM: And friends!

Shooting in Bogota, Colombia

Shooting in Bogota, Colombia


Many thanks to Nick and Andrew for sitting down and answering my questions. You can check out more of what they do at littlecabinfilms.com